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Press Releases -
Press Releases
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Written by Dez Futak
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Saturday, 14 June 2008 13:35 |
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This article first appeared on Newswire on 14 June 2008.
| UKBizOnline Ltd is offering new and existing businesses the opportunity to gain a wider customer reach through their re-developed web design solutions and competitive pricing plan. Small start-ups are currently facing a significant challenge in 2008, as potential customers look to cut-back on un-necessary expenditure, and reduce their debts ahead of what many are forecasting will be a period of economic storm-force weather.
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| Gaining a marketing edge in business is one of many concerns that business owners have, and traditionally the only way this has been possible is through significant on-ongoing investment in marketing. Whilst there is undoubtedly no magic bullet solution to the balance between a company's reach and its marketing costs, UKBizOnline Ltd is offering to redress what many owners will increasingly perceive as an un-affordable luxury - an e-commerce or highly marketed website which costs a significant portion of their annual expenditure.
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| As Dez Futak, Director of UKBizOnline aptly describes:
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| "Technology is constantly adapting to the shifting sands of economic uncertainty, and our cost-effective e-commerce solution will give small businesses market presence, but without costing them thousands of pounds. For very small start-ups, we offer a basic package which offers them the latest tools to help build their business, again at a very competitive pricing plan."
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| So what exactly is the company offering that is so different to the many web design and hosting outfits that have practically saturated the business world?
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| First of all, they are quick to point out that they're not the cheapest solution in terms of overall cost, as Dez Futak points out:
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| "We don't claim to be the most inexpensive solution by any means: the web design market at the moment is somewhat reminiscent of the bake-bean pricing war that pushed the retail price of beans to virtually nothing not so long ago. Some web hosting companies are offering small business a website, and web design tools for virtually next to nothing. What we offer is what we believe to be the right mixture of fuel and oxygen for a customer to be able to take their website somewhere - namely, tools which will over time enable them to gain a better presence in the search engines, through high quality content that we will help them produce."
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| Whilst profit margins are increasingly narrow for web design companies, that's obviously good in terms of overall spending for businesses wanting a cost-effective solution. What often isn't mentioned however, is that many web design and web hosting companies at the budget end of the spectrum offer customers a solution which goes no where near to being effective at gaining them a local or global presence on the internet. Through its use of web-marketing tools, content creation and on-going customer support, UKBizOnline will help clients navigate their way through what has traditionally been the specialist field of a few highly-trained web-optimizers and copy writing experts.
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| "We will help our clients produce high quality websites, rich in content and with over-delivery in what their target audience are searching for," explains Managing Director Dez Futak.
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| How can they afford to do this? Traditionally, the keyword analysis and web marketing tools that web design and marketing companies have used costs thousands of pounds. What has changed in recent times is the rise of open source software and web-based tools. These two major trends are set to permanently change the way businesses operate, and UKBizOnline is one of the many early adopters of this technology which will undoubtedly help them and their clients survive the stormy times ahead. UkBizOnline also offer more, however, in that within both their basic and e-commerce packages they offer free post-installation copy writing of material for clients, with a very competitive on-going pricing structure for further development of content.
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| In terms of what they offer clients, it really is a long list for both packages; for example, even the basic package includes an online shopping cart, unlimited monthly traffic, unlimited email addresses, 3 hours of post-installation support, 500 hundred words of content creation ("copy writing", as it's known in the trade). This is just a small part of what's on offer, and it rivals what many web design businesses are currently charging two or even three times as much.
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| The e-commerce package, in addition to to the above also includes key word analysis and search-engine optimization tools that purchased alone would costs thousands of pounds. But this is all included in the £539 pricing.
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| What's on offer from them is truly impressive, and no doubt will help save significant amounts for small businesses and start-ups in very uncertain times ahead.
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